Imagine that you’re in a competition to overhaul an information-heavy course so it creates a real change in the world. What changes would you make? Check out this story-based presentation to see what one fictional company did.
If some type is too small, click the “full” icon in the player and you’ll get the big-screen version.
One of the challenges with using the approach described in the presentation is that it usually requires more design time. Since many clients don’t actually measure the effectiveness of their materials and just want information put online quickly, it can be hard to argue for immersive scenarios.
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