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How to turn your learners into compulsive completers

Posted in Instructional design, Motivation by Cathy Moore on 27 March 2008

Puzzle missing a piece“I don’t have all 217 Jubumba Beanie Bops!” your child cries. “I only have 216! I have to have the last one! Just one more! Pleeease!!!”

Your child has been possessed by the Compulsive Completer, a beast that lives in all of us. From deep within our brains, it intones, “Must! Complete! Collection!” The closer we are to completion, the more insistent the demand.

You can harness the mighty force of the Completer to motivate your learners. Here’s one way to do it.

Example

Consider offering a series of rewards throughout a course or other linear experience. Each reward builds on the last to create a desirable collection–all of it imaginary.

In a comment to Tom Kuhlmann’s post Motivate Your Learners with These 5 Simple Tips, Martin Kopsch describes the approach he took with home loan consultants: (more…)

Don’t miss the first Working/Learning blog carnival

Posted in Uncategorized by Cathy Moore on 27 March 2008

A blog carnival gathers several bloggers together in one spot to discuss one idea. Dave Ferguson has organized the first Working/Learning carnival here. Here’s how Dave describes the posts:

Thanks for organizing this, Dave!

How to fit the entire world in a multiple-choice question

Posted in Elearning makeovers, Instructional design, Writing tips by Cathy Moore on 21 March 2008

Makeover logoCan’t afford a full-fledged simulation? You can still recreate the learner’s world in your materials, even if your only tool is the lowly multiple-choice question.

Let’s say you’re writing materials for people who create custom pet hedgehogs using genetic engineering. You might be tempted to write a question like the one below.

Before

It’s a good idea to include parrot genes in a custom hedgehog.

  1. True
  2. False (correct)

How could you make this question more realistically reflect the learner’s world?

First ask yourself, “Why does the learner need to know this fact?”

Then write a question that tests both the learner’s knowledge of the fact and their ability to apply it in the real world. “What if…” questions come in handy for this.

After label (more…)

How to recognize elearning bloat

Posted in Elearning makeovers, Writing tips by Cathy Moore on 10 March 2008

When stakeholders think every detail is equally important, the result can be bloated elearning.

This hilarious YouTube video shows what I mean.

To fight the enemy, we have to see it

My favorite writing teacher used parody to help us recognize and remove bloat. Here’s a small example.

The following statement is sort of Apple style–minimal and direct. Your assignment is to rewrite it, packing in as many words and details as possible.

Before

Don’t bring your cat to work, because some of your colleagues could be allergic.

After label

Here’s one possible rewrite: (more…)

10 ideas you can steal from news sites

Posted in Audio, Elearning examples, Graphics, Instructional design by Cathy Moore on 5 March 2008

Screenshot from Interactive Bag of TricksSee examples of 10 multimedia approaches in USA Today’s Interactive Bag of Tricks (from Multimedia Learning). The short presentation includes many links to examples, and you can download a PDF with the key points.

A timely example for people in the US is the Candidate Match Game. Answer questions that gauge your opinion on key issues, and the candidates that most closely match your views rise above the others.

If you like the examples from USA Today, visit the elearning examples page in this blog to see several more from other producers.